The Union Territory of Jammu and Kashmir has made history by greeting an incredible two crore
tourists up until November of this year, an unparalleled rise in tourism. With a new record being set and a strong rebound in the tourism industry, this represents a significant turnabout for the area. The historic nature of this rise was reaffirmed by Union Tourism Minister G. Kishen Reddy during his presentation to Parliament. Prime Minister Narendra Modi's dynamic efforts are evident in this surge, which is the first of its type since Independence, he emphasized. PM Modi, according to Reddy, has demonstrated the enormous tourism potential of India when on international trips in addition to serving as a formidable ambassador for the tourism industry.
Significantly, the impact has drawn thousands of tourists to India, supporting the country's tourism industry. Reddy emphasized the significance of international forums, especially the G-20 summits. He emphasized that these events acted as a spark for the development of tourism as well as improving India's standing internationally. A significant amount of foreign tourists were drawn to the gorgeous Kashmir valley, according to reports from the G-20 Tourism Working
Group meeting that took place in Srinagar in May. A picture of India's booming tourism industry is painted by the startling 155% rise in total tourist arrivals in 2023 over the years 2021 and 2022.
This year's winter will be a "big success," according to Abid Rasheed Shah, the secretary for tourism and culture in Jammu and Kashmir. In addition to promoting unusual locations to give the locals respectable means of subsistence, well-known tourist spots like Gulmarg and Pahalgam have already started preparing for forthcoming festivals. A musical evening, a firecracker show, night skiing, and torch skiing are just a few of the events that the tourism agency has planned to enhance the New Year's celebrations.
