The idea of celebrating 'World Consumer Rights Day' was given by President John F. Kennedy. On March 15, 1962, President John F. Kennedy strongly raised the issue of consumer rights in an official address to the US Congress. He was the first leader in the world to talk about consumer rights. Consumer Day was celebrated for the first time on 15 March 1983. Since then this day is being celebrated every year.
The main purpose of celebrating this day is to make consumers aware of their rights and responsibilities. Customer hoarding, black marketing, distribution of adulterated goods in the market, charging more than the fixed price, selling non-standard goods, cheating, irregularity in measurements, not providing service even after guarantee, besides crimes against consumers In view of this, awareness campaigns are conducted on this day.
The question also arises as to how the celebration of World Consumer Rights Day started. Its idea was given by US President John F. Kennedy. On March 15, 1962, Kennedy raised the issue of consumer rights in a formal address to the US Congress. He was the first world leader to speak strongly of consumer rights on such a large platform.
Then on 9 April 1985, the United Nations approved the General Guidelines for Consumer Protection. World Consumer Rights Day was celebrated for the first time in 1983. Since then this process has never stopped and it is celebrated every year on 15th March.